Tuesday 26 August 2014

Huffpost Gay Voices: Double Whopper Doublethink

I'm really getting tired of companies, politicians, donors and other entities using their support of LGBT rights -- something much easier to do these days -- as a way to pose as progressive, often as a PR move to blunt criticism of a bad record or even nefarious actions. And it's time that LGBT activists stop letting them get away with it. At this point, many of these entities need us more than we need them. Let's demand more.

The latest is Burger King, which only weeks ago unveiled "The Proud Whopper" to support LGBT pride -- receiving accolades from many LGBT activists -- but now isfleeing to Canada, buying up Tim Hortons, following other American companies engaged in so-called tax inversions, all to avoid paying U.S. taxes. Who cares if Burger King wraps its Whopper in the rainbow if the company is hurting the American economy, American taxpayers and American workers, including LGBT workers?


Michelangelo Signorile, editor-at-large, Huffpost Gay Voices.

You'd have thought this is just stating the extremely obvious, if we consider ourselves moral agents, not mere gay consumers.

Within the ideological framework of the gay media Signorile seems to be making a radical statement, though it should be as banal a truism as saying slavery is bad.

But Huffpost Gay Voices has continually acted like an over-excited cheerleader whenever a big business announces some crappy pro-gay PR stunt.

Note the 'Proud Whopper' link in the above goes to a story on USA Today, ignoring Huffington Post's knicker-wetting over this tokenistic total non-event - the rainbow wrappers were used in one store over one weekend, the press release went global - Burger King Supports LGBT Rights With 'Proud Whopper' And 'Be Your Way' Campaign.

You also get a photo gallery celebrating 25 LGBT-friendly products and companies; including such saintly megacorps as Gap, General Mills, General Motors, Safeway and Starbucks.

Please accept our sincerest hypocrisy etc.

Happy shopping!


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