Men's Mags: Wholesome

The circulation of men's magazines such as Loaded, Nuts and Zoo have been in freefall in recent years - but a title with more "wholesome" content claims to be bucking the trend.

Sorted, a men's title with a Christian slant, comes out six times a year and has doubled its circulation over the last year from 20,000 to 40,000.

Launched in 2007, it has a newsstand sale of 2,000 and 3,300 subscribers with the remainder circulated via bulk distribution deals to outlets including bars, gyms and health clubs. Business backers pay for the title to be distributed for free into UK prisons and to the armed forces

The title covers usual men's mag fare of science, football and movies - but also deals with "faith"....

Press Gazette.

Look and learn learn gay mag dudes, look and learn!

These buggers say they're selling 5,000 copies every two months!*

* Magazines tend to exaggerate their sales by 50% to 200%, so draw your own conclusions.