Lush: Soapy Wank

Cosmetics brand, Lush are commemorating Pride season this year with the production of a gold and glittery bar of soap emblazoned with the slogan #GayisOK.

Before you think this is just [a] marketing ploy to help you part with some of your hard-earned LGBT cash, the bar’s launch coincides with a wider #GayisOK awareness-raising campaign that the brand is launching on social media...

Gay Star News.

Another press release masquerading as news, and another PR campaign passing itself off as your actual campaigning.

#GayisOK? Wow, thanks for letting us know.

They will also be donating money to AllOut.org - an American group who have amassed a small fortune by encouraging people to click on silly and at best pointless online petitions.

Lush - because buying ridiculous over-priced toiletries will set us free...