On Wednesday, we were told endlessly afterwards, the country ground to a halt around 3pm as everyone readied themselves to watch England play Slovenia in the World Cup.
The next day the papers were covered with photos of fans massed in pubs, work places, town centres, and even schools watching - all eyes were on this crucial match.
Some editors chose to illustrate how unbelievably popular watching this match was with a neat visual trick; running a photo of England fans celebrating next to, say, a photo of an empty motorway taken at exactly the same time.
Could the picture be any clearer?
Viewing figures show that 12.7 million people in the UK watched the England vs Slovenia match live on TV - that's between 1 in 5 and 1 in 6 people.
Around 70-80% of the population were clearly not that arsed about it.
We truly were a nation united in our disinterest.
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